As the saying goes,
there is good news and bad news.
The bad news is our ability to generate information now far exceeds our capacity to keep up and understand it. And the competition for audience attention is now at an unprecedented level.
The good news is our brains are perfectly wired to almost infinitely recall information presented visually. What’s more is that research continues to demonstrate that Business Storytelling is by far one of the most effective ways to connect with audiences globally. In business, finding patterns and making meaningful connections for all these messages has emerged as one of the biggest challenges of the 21st century.